NTA Request Clarifies “Thread Count” Issue at FTC
BOSTON, August 25, 2005 -- The Federal Trade Commission (FTC) clarified earlier this month the way to disclose fabric “thread count” (yarns per square inch) on labels and in advertising for household textile products such as bed sheets. According to the FTC, individual threads should be counted as one thread, regardless of whether they are single-ply or multi-ply. A multi-ply thread is one that has been created by twisting two or more single-ply threads together.
The FTC clarified its position in a letter to the National Textile Association, (NTA) whose Textile Bedding Committee had asked for guidance on the proper way to label products.
Some suppliers label their bedding products with inflated “thread counts” by counting each individual ply. In the staff opinion, the FTC said this action could be deceptive and misleading to consumers because many consumers associate higher “thread count” with high-quality, luxury products.
If the producer or retailer wants to identify a product as being made from plied yarns, the FTC indicated that the product label and advertising should state, for example, “300 thread count, made using two-ply yarns.” To label such a product as “600 thread count” would be deceptive.
According to Karl Spilhaus, president of NTA, “Thread count is the way many shoppers compare bedding products before purchase. This clarification by the FTC will help ensure consumers can shop with confidence when products are labeled and marketed properly.”
The FTC cited the ASTM method of determining thread count and the traditional way the U.S. textile bedding industry determines thread count in reaching its opinion.
A copy of the FTC’s opinion is available at the FTC website: http://www.ftc.gov/os/statutes/textile/staffopinion/staffopinion.htm.
The National Textile Association represents 129 member companies, the majority of which are directly engaged in the manufacturing of fabrics in the United States and is the largest organization of fabric-makers in the U.S. For more information about NTA, see our website www.nationaltextile.org.